Expertise:
Creative Research & Strategy, Scriptwriting, Localization, Video Production, Motion Graphics, Video Editing
"What I love most about Creative Milkshake is that it's a hands-off approach for us. Everything is taken care of, and I'm part of the entire process. They take the least amount of my time but produce great content every time."
– Nino Levicar, Marketing Manager, Jimmy Joy
Jimmy Joy, a meal replacement company that crafts nutritionally complete food, sought to scale their customer acquisition efforts on YouTube and a creative partner to elevate their content and drive results.
Creative Milkshake partnered with Jimmy Joy to revamp their YouTube ad strategy, significantly improving cost efficiency and campaign effectiveness. The collaboration focused on:
Cost Per Acquisition (CPA) Reduction: By introducing Creative Milkshake’s ads, Jimmy Joy achieved a 25% decrease in CPA on YouTube, making their ad spend more efficient and impactful.
Enhanced Ad Longevity: The creatives produced by Creative Milkshake maintained positive ROAS over extended periods, allowing Jimmy Joy to run these ads longer without sacrificing performance.
Strategic Insight: Creative Milkshake’s in-depth research and strategy documents became a vital resource for Jimmy Joy’s marketing team, inspiring new concepts and guiding their creative direction.
Nino Levicar
Marketing Manager
33%
25%
Creative Milkshake's data-led strategy significantly reduced Jimmy Joy’s customer acquisition costs and enhanced the overall effectiveness of their YouTube ad campaigns. The ability to sustain performance over time made Creative Milkshake’s content a key component of Jimmy Joy’s advertising strategy. The insights Creative Milkshake provided boosted current campaigns and fueled ongoing creative innovation within the Jimmy Joy team.
Nino Levicar
Marketing Manager
